我们是谁

认识创始人

我们的创始人对创意、战略和对市场产生影响充满热情，他们出身于传统电视、印刷和广播行业。随着技术的进步、消费者行为的变化和新兴趋势的发展，我们的创始人了解推动企业成功所需的一个常数：关系.

加利福尼亚州洛杉矶从伊利诺伊州皮奥里亚出发

第二代广告商

24岁。营销经验

CEO

加利福尼亚州洛杉矶，来自加拿大蒙特利尔

32岁。营销经验

For 20+ years in his role as President of Ocean Bridge Media Group, Cary Herrman has brought a wealth of experience to his field, where he integrates cutting-edge AI technologies with human expertise to drive optimal results for his clients, building and selling brands upwards of $1B.

By strategically leveraging media platforms, Cary and his team empower brands and services to effectively communicate their messages, engage with consumers, and shape significant outcomes.

欢迎来到具有前瞻性思维的 OBM，在这里，尖端的人工智能数字技术与传统媒体的永恒力量相交汇。

我们机构的背后是一支充满激情的团队，他们致力于突破创造力和创新的界限。

我们相信技术的力量可以增强媒体策略，为我们的客户提供无与伦比的成果 - 但真正使我们与众不同的是我们对团队和客户的坚定承诺。

我们优先考虑团队的福祉和成长，培养协作、尊重和持续学习的文化。

我们对客户的真诚关怀促使我们不断超越，量身定制超出预期并产生可衡量影响的定制解决方案。

在OBM，我们不只是提供服务；我们还提供服务。我们建立基于信任、透明度和共同成功愿景的持久伙伴关系。

了解与将先进的人工智能功能与全心全意致力于客户满意度相结合的媒体提供商合作的不同之处。

卓越运营在我们的方法中根深蒂固，将先进的人工智能与传统媒体无缝融合。通过简化流程和持续改进，我们确保高效的营销活动执行和顶级绩效分析。

我们对员工福祉的关注培养了一支积极进取的团队，能够提供卓越的服务，提高客户满意度。

这种整体方法使我们保持敏捷并处于领先地位，保证活动的成功和代理机构的发展。

Attributes	OBM	Ad Server	DSP or Trade Desk
Brand Safety	VCR, NLP + Behavioral content and engagement intersections	Limited	Priced separately and limited
Social Retargeting	Meta	N/A	No
Dynamic Retargeting	Yes with custom display or native ad	Pre-built, generic segments with limited scale	Pre-built, generic segments with limited scale
Costs	No minimums, competitive CPMs, no hidden costs.	Competitive CPMs, additional costs in invoice.	Monthly minimums, high CPMs, additional costs in invoice.
Validation	Triple Layer Validation	Singe Layer Validation	Single Layer Validation
Targeting Audience Behavior	Access to all purchase and behavioral databases	1 or 2 databases	1 or 2 databases
Reporting	Full impression level attribution	Partial Attribution	Slow & Partial Attribution
Privacy First + Indentifier	Universal ID, Device ID, IP, Cookies	Device ID, IP, Cookies	N/A
Optimization	AI + Human Oversight Ad Optiization	Machine Learning	N/A
Proprietary Audience Targeting	Yes	No	No
VCR (Video Content Recognition)	Yes	No	N/A
NTB (NewTo Brand) AI Smart Audiences	Yes	No	No
NLP (Natural Language Processing)	Yes	N/A	No
Marketing Mix Modeling	Yes	No	No
Keywords	Yes	Yes	Yes
Inventory Sourcing	Publishers, Exchanges & Trade Desks	Exchanges	Trade Desk to Exchanges
In Campaign Brand Lift Studies	Yes	No	No
G2 Winning Tech Partnerships	Yes	N/A	No
1P CRM Integration	Yes	Yes	Yes
AI Creative Testing	Yes	N/A	N/A
Ad Networks	1st Party Networks	Limited 1st Party Networks	Limited 1st Party Networks
Creative	Yes	No	N/A
Full Funnel Strategy	Yes	No Traditional	No Traditional