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ENGAGE CTV VIEWERS
SKIN WITH QR SCAN
SCAN CODE TO SHOP
OBM was charged with selling an immunity boosting supplement off-season. OBM developed the POWER UP Campaign- which also emphasized form, "No Messy Powders! No Water Needed!" to strike at competitors. The 2nd half of the :30 video message and accompanying banners are from the minds of OBM marketers.
AWARENESS
CONVERSION
Completed views are retargeted to solicit deeper consideration and conversion, driving traffic to CVS.
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